Alter the incentive structures of the systems so as to make it unappealing to pedal sensationalism. Change how algorithms work for promoting content so it doesn’t reward rage bait. Don’t have bad behavior be rewarded with attention, especially not when attention is money.
i don’t think this is zuck going all in on trump, I think it’s him realizing there will be no consequences under him for doing what he already wanted to: not do any moderation.
He doesn’t want to have to be responsible for anything. He wants the money coming in so he can pursue his pet projects, and thus is minimizing the overhead on the existing money printers.